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Pros and Cons of Social Media Dashboards Threadsy, HootSuite, & MediaFunnel

Using a dashboard in your social media strategy is like bringing a Lamborghini to a street race—possibly overkill but guaranteed to put you ahead of the pack.read more

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Organizing & Managing Social For Your Business

Social media guru Jeremiah Owyang has done extensive research on how companies organize and manage their social CRM and how these companies have adapted to the rapidly evolving social media landscape....

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Dell & Social Media: A Social Success Story

This article is part of a series titled “Social Success Stories” in which we explore social media successes by platforms and organizations.Case studies provide marketers and organizations with the data...

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The Humane Society & Social Media: A Non-Profit Social Success Story

This article is part of a series titled “Social Success Stories” in which we explore social media successes by platforms and organizationsThe Humane Society of the United States is one of the largest...

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"Social Success Stories" - Article Series Exploring Social Media Successes by...

The articles in this series, titled “Social Success Stories”, explore social media successes by platforms and organizations.Dell & Social Media: A Social Success Storyread more

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How to Leverage Facebook Questions in Your Social Media Marketing Strategy

Finally Facebook has become a platform for asking those important life-changing existential questions—why are we here? What is the infinite nature of the universe? Is Justin Bieber's new haircut too...

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Turbo Tax: Users Turn Evangelists with the Help of Gigya

This article is part of a series titled “Social Success Stories” in which we explore social media successes by platforms and organizations.Gone are the days when corporate websites acted as walled...

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HootSuite Community Director Dave Olson Discusses Social Media Brand &...

HootSuite is no stranger to those who keenly follow and use social media each day. Its intuitive social media dashboard offers users the ability to monitor and post to a plethora of social networks...

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Making Web Sites Social: Gigya CEO Patrick Salyer Discusses the Keys to...

Gigya, what we’ve referred to as the ‘Swiss Army Knife’ of social plugins, continues to offer new features for making websites social that align with client needs and the latest trends and innovations....

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Extending Your Brand with Social Marketing

If you fell asleep in 2005 and just woke up, I have some news for you: social media has taken over the world. People connect with each other all over the world in real-time and in ways that were never...

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Facebook and Social Commerce: How to Get Them to Like You

In 1985, Sally Field won the Academy Award for Best Actress in a Leading Role for “Places in the Heart.” During her acceptance speech, she uttered the now famous lines, “You like me, right now, you...

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The Impact of Your Social Media Blueprint on Consumer Behavior

Although Robert Frost found that taking the road less traveled made all the difference, your social media marketing campaign should help everybody find that same road and it should lead directly to...

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Getting Your Brand Viral on Facebook: What to Post to Promote Sharing

The word “virus” comes from Latin and indicates poison or other harmful substances. Many viruses are harmful to the human body, making us sick and in some cases killing us. “Virus” is also a term we...

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LinkedIn: Tips on Leveraging LinkedIn for Social Commerce

LinkedIn has long been known as the place to network and find a job. In the past few years it has broken that mold and turned into a community of top professionals looking to share insights and build...

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CruiseNow CEO John Keen on Successfully Engaging Customers via Social Media

Social media can make or break a brand and few industries have had to wrestle with the implications of our social era more briskly than hospitality. Customer perceptions can change in as little time as...

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